The Pedagogical Impulse is an artist residency and research project at the Ontario Institute for Studies in Education. The project has initiated a number of experimental, critical and collaborative projects in educational sites in Toronto (K-12 classrooms, teacher education programs, graduate programs and community spaces). The participating artists Sarah Feb­braro, Han­nah Jick­ling, Helen Reed, Hazel Meyer and Rodrigo Hernandez-Gomez work with collective, participatory and social methods and address issues of learning, knowing and relationally in their existing practices.

Acme was commissioned to produce a promotional poster for the artist-residency component of the project. After consultation with the project director we proposed that the poster be an extension of the project itself, engaging participating artist Hazel Meyer to collaborate on the chalkboard-themed artwork that would become the core of the Pedagogical Impulse’s creative identity.

The poster was a success and Acme’s involvement was expanded to encompass a comprehensive visual identity for the project, a redesign of the project website, and series of online publications (The Living Archive).

The Pedagogical Impulse Hazel Meyer illustrating
The Pedagogical Impulse Hazel Meyer illustrating
The Pedagogical Impulse promotional poster
The Pedagogical Impulse promotional poster
The Pedagogical Impulse promotional poster
The Pedagogical Impulse WebMockUp
The Pedagogical Impulse — The Living Archive
The Pedagogical Impulse Living Archive
The Pedagogical Impulse Living Archive